A Tween winter

November 22nd, 2011.

Autumn/Winter 2011-12 United Colors of Benetton News - A Tween winter

The new Autumn/Winter 2011-12 Tween collection is here.

The Autumn/Winter 2011-12 kid collection is enriched by the Tween line for 6-14 year-olds: a sophisticated style (with a hint of a smile) that lets the younger ones feel a little more grown up.

Tween skirts, t-shirts, trousers and dresses accompany them to the city, like every other citizen of the world: the clothes are a mix of military green, black and white tones with a touch of blue, purple and red. A collection with a trendy, urban style for all the kids who, with a smile, would like to be grown up.

Take a look at the collection and browse the catalogue.

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 Contrasting the culture of hatred: UNHATE

November 16th, 2011.

Starts the worldwide communication campaign UNHATE, supported by Benetton Group.

Object: the aim of contrasting the culture of hatred and promoting closeness between peoples, faiths, cultures, and the peaceful understanding of each other’s motivations.

The central theme is the kiss, the most universal symbol of love, between world political and religious leaders.

Today, 16 November 2011, at 13:30 Alessandro Benetton, Executive Deputy Chairman of Benetton Group, presented, in a worldwide preview, the UNHATE campaign, which is the first initiative by the newly-formed foundation of the same name, in Paris, at the flagship store in Boulevard Haussmann.

Mr. Benetton declared: “At this moment in history, so full of major upheavals and equally large hopes, we have decided, through this campaign, to give widespread visibility to an ideal notion of tolerance and invite the citizens of every country to reflect on how hatred arises particularly from fear of ‘the other’ and of what is unfamiliar to us. Ours is a universal campaign, using instruments such as the internet, the world of social media, and artistic imagination, and it is unique, in that it calls the citizens of the world to action.”

The UNHATE communication project includes a series of coordinated initiatives and events, starting today in the main newspapers, periodicals and websites around the world.

For more information: http://www.unhatefoundation.org/

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 Wool and Love in the empire of the Rising Sun: Lana Sutra reaches Korea

November 9th, 2011.

The Lana Sutra art project was presented today in Seul: Erik Ravelo, the Cuban creator of the works, described to the guests the project which embodies the Benetton Group’s traditional and new values such as genuineness, a passion for art and a focus on the new world geography, held metaphorically together by the woollen thread and by colour, the two founding elements of United Colors of Benetton, an inclusive brand whose “personal” fashion is created by publicly bringing into play issues which involve everyone in the world, in a true-life style. (more…)

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